Category Archives: Mad Men

TRUE VINTAGE 1960’S TRENDS IN DRESSES, HOUSEDRESSES & ACCESSORIES – TO THE START OF MOD

Casual cotton and cotton blend housedresses and model’s coats became really popular as styles started to become less traditional. Some of these dresses would even be seen at the grocery store or for other casual errands in warm weather. The shirtwaist dress was still around, of course, but was starting to take a back seat for everyday. The culotte mini/play-dress was also a new take on the 1940’s/’50’s romper. Casual designs like those shown above were still very well-made, generally, and had cute and pretty prints and tailoring elements.

Dresses with little matching jackets became very popular for everyday wear when a step up the dressy scale was called for – an important appointment, special event or church. The shoes, purses and hats are examples of those which might have been worn with dresses like this. The blue & green example above was home-sewn in the color combo that defined popular design in 1963. The prints on the two blue dresses in center are a harbinger of the MOD trend that was just about to erupt.

Stay tuned for a trip to the mid-1960’s tomorrow . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

MORGANA MARTIN, THE MAGICVINTAGESPY

BLOG: MAGICVINTAGESPY.COM

EARLY 1960’S DAY DRESSES

The very early 1960’s, Kennedy era was a time for ladies’ dresses to begin a shift in style. We started off with wasp waists, shirtwaist dresses and full skirts . Cotton and cotton blend shirtwaist dresses were still the day dress uniform for most middle-income women. But, also popular at that time for slightly dressier styles was a slinky knit fabric that was probably a poly/acetate blend. I remember older relatives wearing some of these, which they had probably owned for years. Many of the slinky knit dresses had rhinestone buttons. Great-grandma styles. The first 4 photos above are examples of these two types.

After that, sheath styles and fun details like this floral embroidery above started to make an appearance. This pink dress may have been home-tailored. The crafty, homemade trend that had taken root during WWII was still very strong, even though families had more prosperity in the 1950’s.

My internet connection or the blog host software has limited the number of photos I can add to my posts, so I am focusing on narrower topics and timelines now. Part of the issue for me is that I have so many photos in my archives that I just can’t squeeze them all in. Possibly better for you, my readers and followers, to see these wonderful garments in more detail. I will be continuing with dresses from the 1960’s because there were so many changes during that decade and it can take several posts to cover them all. Stay tuned . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

MORGANA MARTIN, THE MAGICVINTAGESPY

BLOG: MAGICVINTAGESPY.COM

DETOUR! 1950’S DRESSIER FROCKS BEFORE WE MOVE TO THE SIXTIES

I just couldn’t head into the 1960’s without a display of some of the prettiest dressy frocks from the 1950’s and the fabulous nylon lingerie slips that might have been worn underneath. The first two pictured also have interesting remodeling stories.

First is a beautiful, heavy polished cotton dress from the early 1950’s or, perhaps, the late 1940’s. It is absolutely gorgeous and falls to tea length. Polished cotton was a favorite fabric during the mid-century, before 1965 or so. As often happens, this frock had lost it’s belt somewhere along the way so I took some fabric from the generous hem and covered a skinny one by hand.

The mocha dress with the interesting shoulder line was a more ambitious remodel but still done entirely by hand. This wonderful wiggle dress is made of rayon fabric which looks like silk shantung. It originally had an upper bodice made of sheer fabric with cap sleeves. Piping finished the sleeves and round neckline. This design feature was such a popular one in the late ’40’s and early ’50’s but, alas, the sheer fabric had several holes that didn’t have a mending or patching option that I thought would do justice to the style. So, I chose to remove the upper bodice and secure the cut edges underneath. The back zipper didn’t have to be changed because it ended where a keyhole opening used to be at the back. I am very happy with the result, though I hate to change original designs.

The RED party frock is a style that endured at least from the mid-1940’s until the early 1960’s. It’s a rayon fabric with midi hemline, 3/4 sleeves and a boat neckline – all of which I love. You can see how deep the hem is and, of course, the bodice and skirt are fully lined.

Finally, the red jacquard cheongsam-style sheath is a fashion that became quite popular in the Fifties and Sixties, probably a carry-over from WWII when Asian culture became better known in the West and the female spy, Mata Hari, became legend. It carries on the wiggle cut and cap sleeves which were common then. Overall, this was a decade of very flattering and well-made ladies’ garments.

We finish off with a photo of luxurious nylon slips from the 1950’s, with their fabulous fabric and pretty decoration in some of the luscious colors that were available. We WILL do 1960’s dresses tomorrow. Stay tuned . . . . . . . . . . . . . . . . . . . . . .

MORGANA MARTIN, THE MAGICVINTAGESPY

BLOG: MAGICVINTAGESPY.COM

TRUE VINTAGE MID-CENTURY SOUVENIR DRESSES FROM HAWAII

Wow! Our gal’s back home and guess where she went – Honolulu, Hawaii. Looks like she even stayed at the Royal Hawaiian Hotel!! No bargain budget for her, and we can see that in her choice of souvenirs. Two wonderful made-in-Hawaii frocks from the early 1960’s. Remember that blue and green trend from the early ’60’s that I’ve mentioned before? Also, look at the mad, Mod print on the long gown. Fab!

You can’t beat the tailoring on these beautiful dresses. Casual styles, but very elegant. Look at the lining and facings. Fabric piping around the neckline and sleeves of the long gown. Embroidered cloth labels. I’m sure they also have generous hem allowances, finished off professionally. Also, no straw beach hat for this girl – she opted for a cloth hat with unique style and obviously had a wonderful time.

Tomorrow we’ll start reviewing Spring day dresses from the 1930’s through the mid-century, along with some of the accessories that would have been added to their outfits. Stay tuned . . . . . . . . . . . . . . . . . . . . . . . . . . . .

MORGANA MARTIN, THE MAGICVINTAGESPY

BLOG: MAGICVINTAGESPY.COM

TRUE VINTAGE LINGERIE ROBES & SLEEPWEAR FROM 1930’S TO MID-CENTURY

I’m definitely in the mood to look at some pretty Spring lingerie, although it won’t keep us as warm. The 1970’s RED velour robe by Vanity Fair is an exception, but I had to include it for St. Valentine’s Day.

A floral heavy cotton housecoat robe from the 1930’s with big sculpted buttons was a fabulous find! See how it compares when we jump to the 1950’s, 1960’s and 1970’s. Double-layer nylon peignoirs and gowns began to appear in the Forties and there were some beautiful ones in silk during the Thirties and Forties before WWII rationing disrupted all of that. Lots of great synthetic materials were developed during this time, however, and the 1950’s nylon used for sleepwear and slips is fabulous! Thick, glossy and still silky to the touch, it could be found into the 1960’s and very early 1970’s but since then has mostly been replaced by cheaper, poorer quality fabric that doesn’t feel or look the same and is definitely inferior.

Until then, we had this wonderful nylon that can be dyed in bright colors, lasts forever and feels like heaven on the body. Lingerie from this time also included beautiful tailoring and details like lace and embroidery which was high quality and didn’t come loose. Tiny pearlized plastic or fabric-covered buttons and satin ribbon were also common. That’s why these garments still look and feel so beautiful 50 – 70 years later!

This marvelous nylon was also used to make lingerie slips, of course, and women bought a gazillion of them while day dresses were still the standard outfit for daily wear. When we go back to looking at day dresses through the decades, I will be opening an archive of beautiful slips, too. First, I think our mid-century gal is getting back from her vacation tomorrow so we will see what she bought at the beach and start the dresses review afterward. Stay tuned . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

MORGANA MARTIN, THE MAGICVINTAGESPY

BLOG: MAGICVINTAGESPY.COM

TRUE VINTAGE MEN’S AND LADIES’ SLEEPWEAR & ROBES FROM THE 1950’S & 1960’S

While our mid-century gal is off on her snowbird vacation (see posts from the last few days), Baby, it’s COLD outside here at home! Although Spring is just around the corner (yes, it really is), we still need to be snuggling into robes and pajamas at night. I love doing posts about my archives of true vintage lingerie because it’s always so interesting and pretty. So, let’s take a closer look at these files –

For the men, a swanky rayon bathrobe makes any guy an instant sophisticate. Abstract medallion print with satin trim. How aristocratic! As for the PJs, cotton print men’s pajamas from the 1940’s and 1950’s are so wonderful. Of course, they wear to cozy softness but the real star of the scene is the art prints that many of them displayed. This pair have stylized hand fans all over – an unusual motif for men’s PJs, but that’s what they are. Both pieces show the standard tailoring for men’s garments, though it’s fun for women to wear them, too.

For the ladies, true vintage sleepwear and robes are always so lovely. Even very plain ones seem to have pretty tailoring details. The rosy red robe pictured above is made from a plush fabric. Details include pretty buttons, satin piping on the collar and 3/4 length bell sleeves. The deadstock cotton PJs are plain but still have pretty lace trim and pearl buttons. I think the plaid fabric is quite nice, too. The thing I like most about these old-style pajamas is how the waistline is made. It does have some elastic around the back, but the front is plain and closes with a side button. It also has at least one hip pocket, which is surprisingly convenient.

Tomorrow, before our vacationer gets home, I’ll look at another true vintage sleepwear archive with more Spring-like styling. Stay tuned . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

MORGANA MARTIN, THE MAGICVINTAGESPY

BLOG: MAGICVINTAGESPY.COM

WE’RE GOING TO A MID-CENTURY RESORT! LET’S CONTINUE PACKING TRUE VINTAGE SPORTY STUFF

Okay. A couple days ago she packed her swimsuit for the pool and the beach, short shorts and cute top and a skort for casual day play and sightseeing. Good start. Today she’ll concentrate on more sporty day outfits that will take advantage of the tennis court and boardwalk as well as lots of other fun activities.

Can’t forget her 1950’s play-suit! Love the funky drums motif and the cropped top. Very original. This one isn’t a romper – it will even let her go downtown after the badminton game. Can’t forget the matching Keds. When it’s time to go to the dining room, a simple wrap skirt from the ’60’s/’70’s is very appropriate and her cute handbag goes well with all outfits so far!! The white sleeveless top that she packed already is perfect with it. That’s the secret of great packing – mix and match. Oh, yeah – GOT to take her roller skates !!!!! Yes, they’re heavy but gotta have them.

All right. That’s enough for today. Packing always makes her tired with so many decisions and it’s easy to forget something important if she doesn’t take her time. Good choices so far, but there’s still more to do over the next few days. Stay tuned . . . . . . .

MORGANA MARTIN, THE MAGICVINTAGESPY

BLOG: MAGICVINTAGESPY.COM

TRUE VINTAGE SPRING JACKETS & COAT 1940’S – 1980’S

Distinctive tailoring and fabric in ladies’ jackets helps identify their decade in fashion history. Wool jackets with interesting buttons and lots of tailored details were very popular from the late 1930’s into the 1950’s. Not all 1940’s jackets had big, military-style shoulders. The two 1940’s jackets in the first photo are good examples which were both parts of a skirt suit originally. They’d look great with a pair of tailored pants, too. Look at the buttons and pockets that draw attention. Tabs on the cuffs and waistline detail do the same. Both jackets have an easy, flattering fit.

In the 1950’s, jackets became more sporty and body-conscious in many cases. This fitted white leather jacket is a great example. Covered buttons, a wide collar, slash pockets and back vent really draw the eye. It’s sleek and streamlined. The fitting reflects that in the tapered sleeves and fitted waist. Extra room on top which accents she shoulders and bustline gives a bit of an athletic or “va-va-voom” figure enhancement. Love it!

The bright red all-weather textured polyester coat from the 1970’s has many mid-century style features. The stand-out collar design with extended lapels is a “1970’s does 1940’s” style which was very popular in the early Seventies. The fitted Princess cut also harks back to the 1940’s and 1950’s, up through the early 1960’s because it is very classic. Knee-length hemlines on coats reflected the hemlines on skirts and dresses, so were shorter during WWII and the mini-skirt era between the early ’60’s and early ’70’s.

The tan-color 1980’s jacket is also made of leather. It’s a casual style that is more international and eccentric but has a bomber jacket silhouette paired with a 1940’s peplum waist that goes with some types of skirts and pants. Lots of gathers on the shoulders and at the waist give it a roomy fit that lets you wear a sweater underneath if you want to.

Before heading into a chronology of true vintage Spring day dresses, we’ll take a Snowbird vacation tomorrow. Stay tuned . .. . . . . . . . . . . . . . . . . . . . .

MORGANA MARTIN, THE MAGICVINTAGESPY

BLOG: MAGICVINTAGESPY.COM

True Vintage Ladies’ Sweaters 1940’s – 1970’s

Just a few examples of the many styles and varieties in my archives, but this assortment is a good beginning. The most classic, and probably the most numerous of my discoveries, have been cardigans. Finely made cashmere sweaters, like my mother’s yellow one with appliqued flowers, were a staple for the college coed in the late 1930’s to 1940’s. Plain styles were often worn in reverse, with the buttons in back. Up through the 1950’s to the early 1960’s beaded and embroidered cardigans were hugely popular and the designs were endless. Most were commercially-made, many of the best ones in British Hong Kong, but some women decorated theirs at home. My mother bought this yellow sweater jacket by Banff in the early 1960’s.

Of course, there were v-neck, crew neck, and collared sweaters in all sorts of variety. Most were nice, but casual styles made to wear with skirts and, later, with slacks. Wool sweaters provided the most warmth for colder months and, until Orlon became available, almost all sweaters were made of wool. Synthetics were really given a boost during WWII because of the government’s requisitioning of wool for military uniforms.

The turtleneck that we love now didn’t seem to show up too much in everyone’s closets until the early 1960’s. Until then, it was a little more avant guarde or unconventional for the average gal though they were on the scene from the 1920’s. Always a sportswear item, especially from the time women began to dress more casually in the 1940’s, women’s sweaters became less dressy. We’d begin to see themed sweaters like this Las Vegas souvenir from the 1970’s or with prominent monograms, mostly in the ’50’s. Of course, many mid-century women knitted and crocheted tons of styles at home, from super-casual to evening styles.

True vintage sweaters from before the 1970’s when acrylic yarn took over are a rare and fabulous find. Moth damage, pills and snags usually took most of them out of circulation. Though I have many, it’s only possible to show sample at one time. A few ladies’ casual Spring jackets tomorrow – stay tuned . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

MORGANA MARTIN, THE MAGICVINTAGESPY

BLOG: MAGICVINTAGESPY.COM

A FEW TRUE VINTAGE MEN’S SWEATERS, WOOL SHIRT AND 2 JACKETS FROM THE 1960’S AND 1970’S

Here are a few of the iconic everyday styles seen frequently in menswear from the early 1960’s until the mid 1970’s. The 1970’s styles, shown in the center panel, are still probably in production. Cardigans and pullovers have been popular for men at least since the 1940’s. The styles produced in the 1940’s and 1950’s were most interesting, with colorful knitted-in patterns and leather inserts.

In the top panel, first shown is a woolen knit cardigan with embossed metallic buttons. It’s an imported European style. Second is a wool shirt, which has been a cold-weather casual staple for men for decades. The Henley neckline closure makes this one unique. After that, an iconic suede leather jacket with sweater-knit collar and sleeves. I have several of these in the archives, in different earth-tone colors. They are beautiful pieces which have, surprisingly, survived the decades in excellent condition. Next are 2 plain, standard cardigans which have been a part of almost every older man’s wardrobe (often with leather elbow patches) and younger mens’, too, especially when they have been designed as golf sweaters. The first, with patch pockets, is made of wool and is older – probably 1960’s. The second, in burgundy, is acrylic knit as is the light blue Izod V-neck. Standard 1970’s construction and fabric.

Finally, I picked this iconic Ted Williams hunting jacket to include in the post. Ted Williams was a famous baseball player and lent his name to this jacket sold by Sears & Roebuck in the early 1960’s. The label tells the marketing story and you can see the heavy knitted neckline. Cuffs are made of the same material. In front, the jacket zips and has standard-looking pockets. I have shown the back view because the rear “game pocket” is most visible. It extends across the lower back and opens with a zipper on both sides.

This find was an education for me, as I’d never heard of Ted Williams or seen this type of jacket before. What great clues in any investigation! Women’s styles tomorrow – stay tuned . . . . . . . . . . . . . . . . . . .

MORGANA MARTIN, THE MAGICVINTAGESPY

BLOG: MAGICVINTAGESPY.COM